CNN is in a virtual free-fall in cable news ratings. The far left network has seen over 40 percent of its ratings in prime-time basic cable vanish over the last year and even trails Nickelodeon at this point. Their decision to run to the left of MSNBC, combined with a line-up of flippant Trump-hating hosts has done massive damage to their brand.
CNN Ratings Down 41 Percent from Last Year
Last week, CNN dropped a full 41 percent in the daytime TV ratings and fell 36 percent in primetime compared to the same week last year.
AdWeek reports, “CNN ranked No. 6 across basic cable in total prime time viewers, and No. 5 in total day this past week. Despite the top 10 finishes, the network was -36 percent in prime time viewers, and -41 percent in total day viewers vs. the same week last year.”
Not only did CNN see a devastating drop from last year’s ratings, the network was once again bested by its competitors. Fox News came in first place with during the day, while MSNBC came in second.
In basic cable, CNN was in fifth behind ESPN and Nickelodeon. During prime time, CNN slid down to sixth place while ESPN came in first. Fox News, MSNBC, HGTV, and the USA network all defeated CNN.
Here are last week’s Basic Cable ratings from TV Newser:
Basic Cable Top 10 – Total Day (Total Viewers)
1. Fox News (1,426,000)
2. MSNBC (1,145,000)
3. ESPN (1,023,000)
4. Nickelodeon (833,000)
5. CNN (789,000)
6. HGTV (750,000)
7. Investigation Discovery (706,000)
8. Hallmark Channel (628,000)
9. USA (590,000)
10. History (554,000)
Sad, but hardly surprising.