Study proves Google-owned video platform is deliberately burying independent creators
A study by a student at the University of Glasgow proves that YouTube’s ‘trending’ tab is heavily rigged in favor of big corporate media networks.
The study included 40,000 data entries and sought to answer the question “is YouTube biased towards traditional media?”
The answer is undoubtedly yes.
The study showed that independent creator Philip DeFranco, who produces a daily news show, appeared on the trending tab only twice despite amassing an average of 1.4 million views per video, while AP, which averages 10,000 views per video trended seven times.